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Hestbæk Group is a group of companies that does business in different markets and in different industries.

Companies within the Hestbæk Group is indicated below with location, ownership and a short company intro.

Hestbæk Consult
Registered in Denmark - 100% ownership.

Hestbæk Consult is the leading Marketing Management Consultancy in the Nordic region.
We advise marketing and procurement professionals on agency selection, agency optimization, marketing excellence and best practices in advertising.

For more information on Hestbæk Consult please go to www.hestbaekconsult.com

Hestbæk IT
Registered in Denmark - 100% ownership

Hestbæk IT is a software house specialized in building and licensing proprietary tools and software to the global marketing industry, consulting companies as well as communication agencies across the world.

Our most significant global products are:



Adstrument™ - the leading global online communication agency database used by marketers, agencies and consultancies across the world.
For more information on Adstrument please go to www.adstrument.com



Hainsight™ - an online strategic management tool for the relationship between client and agency. Hainsight™ is structured around qualitative and quantitative data collection offering consultative in depth evaluation, global benchmarking with actionable steps aimed at maximizing relationship productivity.
For more information on Hainsight please go to www.hainsight.com

For more information on Hestbæk IT please go to www.hestbaekit.com

Marketing First Forum
Registered in Hong Kong - 50% ownership

M1F is a global collaboration of thought leaders within Strategic Marketing Management. A collaborative and responsive network, helping organizations to develop and implement next practice strategic marketing management issues. For more information on Marketing First Forum please go to www.m1f.org